"Exceeded all the expectations!" - Roope Hintz convinced of BrandShoes expertise

In 2024, BrandShoes designed the Ace of Finland by Roope Hintz signature sneakers, the launch was timed within the NHL Global Series matches played in Finland.
The NHL hockey player, known for his sense of style, was closely involved in the design process of the shoes, and the end result was just like he wanted to look like.
- The end result exceeded expectations! The shoes look great and the quality is top-notch. They are stylish and comfortable at the same time, and you can immediately tell that they have been made properly and with thought.
- There has been a lot of feedback and it has been nothing but positive - even the owners of the Dallas Stars praised the shoes, and many teammates still wear them, even though they were made a year ago. That says a lot about how successful the end result was.
In addition to the end result, Hintz also praises the collaboration with BrandShoes.
- The collaboration with the BrandShoes team went really well from start to finish. Everything went smoothly, and right from the start I had the feeling that the team understood perfectly what we were looking for. The design process was clear and relaxed – together we were able to build exactly the kind of model that reflects me and my style. BrandShoes handled everything professionally and kept us up to date at all times.
- BrandShoes is really professional and approachable; they know what they are doing and know how to combine design, quality and practicality in a really great way.
Roope Hintz's manager Christina Jaakkola also participated in both, the design and marketing process and fully shares Hintz's views.
- The collaboration with the BrandShoes team went really well from start to finish. Communication was straightforward, schedules were met, and the team was genuinely interested in understanding our wishes and the spirit of the brand. The design process proceeded in clear stages and was surprisingly effortless. The BrandShoes team brought a lot of good ideas and solutions, and their professionalism was evident in how quickly the sketches turned into concrete models.
Jaakkola was also pleased with the end result.
- The end result exceeded expectations – the shoes look stylish, the details are carefully thought out and the quality is excellent. They also feel high-quality in use, and are not only attractive, but also really comfortable to wear.
A new and unique way to strengthen the brand
Roope Hintz is also impressed by how unique and effective way individually designed shoes are to strengthen both, company but also personal brand.
- This kind of collaboration is a great way to create something unique – it's great to have a pair of shoes that are made just for you and that reflect your personality.

- We made these shoes for the Global Series match as part of a charity campaign, and that made the project even more meaningful. It was a great way to show my love for my homeland and celebrate the moment I got to play an NHL game in Finland – it was a really special experience for me personally.
Christina Jaakkola also shares the same thoughts.
- This kind of collaboration is a great way to strengthen the brand and create something truly unique and distinctive. BrandShoes products combine quality, comfort and style, and working with them is easy and inspiring.
- Having your own branded shoes made by BrandShoes is a great choice if you want to ensure that the end result is both visually and qualitatively top-notch.
If you would like to hear how we can help you strengthen your brand, get in touch and we will design shoes that are just right for you and which are guaranteed to stand out!